The present research is aimed at getting regular and efficient information about the state of the market of telecommunication services for individuals.

Research approach

Monthly survey of 1000 respondents aged 18 years and over throughout Ukraine
Route sample, quota by age, sex, region and settlement size
Annual sample includes all Ukrainian cities with population over 50,000
The survey involves the method of face-to-face interview at respondents home

Survey structure (monthly; 11 waves in 2007)

Usage and expenses for conventional telephony;
Mobile communication

Usage and expenses for mobile communication;
Positions of mobile operators (starting from May);
Intentions to launch mobile communications;

Internet

Internet usage, frequency and objectives of Internet usage;
Expenses for home Internet;
Intentions to start using Internet;

Usage of cable television (starting from May).

Research outputs:

Analytical research report in PowerPoint;
Data distribution tables in Excel by such parameters as age, sex, education, occupation, living standards, residing region, settlement size;
Data in tracking software DataViewer and in SPSS;
Research report presentation in Kyiv (if required).

Research results are delivered twice a year. Report for the first half of the year is based on data collected in February-June (5000 interviews); report for the second half of the year on data collected in July – December (6000 interviews).

All research outputs are delivered in electronic format in Ukrainian.

Cost

Price of annual data package for 2007 year – 12 000 UAH (VAT incl.), if payment is effected from Ukraine or 2000 EUR, if payment is made from abroad.
Price of semi-annual data package – 8 000 UAH (VAT incl.), if payment is effected from Ukraine or 1350 EUR, if payment is made from abroad.

CONTACT PERSON: Iryna Ippolitova , Senior Researcher, Finance, Services Research.